Through the years, Horlicks has been known as a nutritious drink not just for adults, but for kids, too. The catchphrase and jingle Ho Ho Ho has had a strong brand association with Horlicks through the decades.
We refreshed Horlicks’ jingle for its recent campaign that speaks to not just the parents, but also the children as well.
The TVC, both in English and Bahasa Melayu, highlights the health benefits of Horlicks to the tune of its iconic jingle for strong recall.